Administrator

Main Purpose of Job

Shannon College of Hotel Management has a strong track record of almost 10 years in delivering high-quality professional development programmes for the hospitality industry and is now expanding its Continuing Professional Development (CPD) offering.

Drawing on the success of previous programmes and the depth of expertise within its academic staff, Shannon College is well positioned to design and deliver industry-ready training at national and international level.

Working in close collaboration with Shannon College staff, industry partners including the Irish Hospitality Institute (IHI) and Skillnet Ireland, as well as the wider hospitality sector, this role will drive the development and delivery of CPD programmes that meet the evolving needs of hospitality professionals. These partnerships will ensure that all programmes are grounded in current industry practice and accessible to a broad audience across the sector.

Shannon College is committed to growing its CPD portfolio in response to clear demand from senior hospitality professionals. Academic staff are actively engaged in programme development, and there is strong institutional support for expanding this area.

This position is central to the College's revenue generation strategy, requiring a broad range of marketing, entrepreneurial, and organisational skills, as well as the ability to build and sustain effective relationships across the hospitality industry.

The role will also support the creation of study abroad partnerships for the new undergraduate programme. This is important to the successful development of the programme's international profile and student experience. Establishing study abroad pathways requires sustained administrative coordination, including partner mapping, communication with potential institutions, documentation, internal liaison, and support for approval processes.

Main Duties and Responsibilities

• Identify, oversee, and manage existing and new CPD revenue streams in Ireland and overseas.
• Conduct research and consultation with industry partners, hospitality corporates, and private hoteliers.
• Benchmark against CPD offerings from Irish and international competitors.
• Develop, continually update, and implement a marketing and sales plan.
• Undertake face-to-face, phone, online, and social media selling.
• Design, produce, and procure appropriate promotional materials and platforms, including publicity and PR.
• Develop and maintain a database of current and potential customers.
• Work closely with programme leaders on all aspects of scheduling and planning and participate in internal meetings and working groups.
• Plan and coordinate the delivery of CPD programmes with other School operations, including academic and Food and Beverage departments.
• Prepare and manage budgets.
• Price the various programmes being offered to ensure they are competitive and provide an acceptable return on investment (ROI).
• Procure services.
• Manage the application and admission process for various CPD programmes.
• Support the creation of study abroad partnerships.
• Undertake any other tasks as assigned by the Head of School.

Requirements for the Role

The successful candidate will demonstrate the eligibility requirements below in terms of qualifications, skills, and experience.

Essential Requirements

• A Third Level Qualification in a relevant related area.
• A minimum of 2 years' management experience within the hospitality industry.
• Evidence of influencing skills and relationship building.
• A proven ability to work independently with a high level of professionalism and flexibility.
• Excellent communication and presentation skills.
• A track record of achieving revenue targets in a competitive environment.
• Flexibility in working hours to meet business needs as required.
• Good organisational and IT skills, with a highly developed knowledge of MS Word, Outlook, Excel, PowerPoint, and Canva.

Desirable Requirements

• Relevant experience in Sales and Marketing.
• Knowledge of relevant online media platforms.

The above criteria will be utilised to shortlist and select candidates for interview.