Area Sales Manager

C&C Group plc is a premium drinks company which owns, manufactures, markets and distributes a unique portfolio of beer and cider brands in its home markets and across the globe. You probably know us best from brands like Bulmers, Magners and Tennent’s. 

Purpose of the role

To deliver strategic profitable growth within the On Trade through driving business development opportunities across all product categories and targeted trade investment. Proactive leadership of key groups to drive strategic growth of accounts and develop opportunities and business streams.

About the role

• Field based role, covering Derry City and Greater Derry Area

In this role, you will be responsible for:

• Utilise your brand, portfolio & category awareness to develop new and existing accounts
• Liaise with customers to improve offering and make sure every meeting is time well spent maximising their sales performance
• Manage budget spend to ensure maximum profit return within your region. To do this, you will drive volume & distribution whilst working to retention targets
• Ensure customers are trading within agreed credit terms and limits, getting involved when negotiations are required from an accounts/ finance perspective
• Always maintain a professional approach to sales & account management, delivering a best-in-industry customer service experience
• Build strong partnerships and trust with key suppliers, ensuring that you maximise “best in class” support.

Key performance indicators (KPIs) for this role include:

• Margin, revenue, volume & distribution targets
• Partnership Supplier distribution targets
• Build strong relationships with customers, internal stakeholders to benefit the business
• Maintain and grow business with existing customers
• Identify new business opportunities and drive growth

About you

• Fast-paced Field Sales experience within the On-Trade Industry is essential
• Ideally have experience in On-Trade Drinks sales experience
• Strong core sales skills including influence, negotiation, problem solving
• Strong numeric and analytical skills
• Commercial mindset
• Ability to build and develop strong working relationships at all levels both internally and externally
• Excellent communication and presentation skills
• Results and solution focussed
• Excellent time keeping
• Ability to maximise productivity through prioritisation, time management and organisation
• Ability to quickly adapt to a varied and changing market environment
• Ability to develop viable commercial solutions in response to opportunities
• Excellent IT skills including all MS office programmes, and reporting using Excel
• Experience of CRM and journey plan compliance
• WSET2 preferable

A full driving license is required. This is a field based role so ideally you are located nearby and familiar with your territory.