Corporate Sales Executive

KEY RESPONSIBILITIES

Client Acquisition and Relationship Management

• Identify and pursue new corporate clients through networking, referrals and outbound sales efforts.

• Maintain strong relationships with existing clients to encourage repeat business and referrals.

Sales & Revenue Generation

• Deliver and exceed commercial targets for W5’s corporate business.

• Identify, target, and secure new business from national and international conferences, meetings, and corporate clients.

• Develop tailored event packages and hospitality offers to meet client needs and maximise income.

• Support strategic planning and pipeline management for sustained sales growth.

Client Relationship Management

• Act as the primary contact for corporate clients, from initial enquiry through to event delivery.

• Build long-term client relationships and manage post-event follow-up to maximise retention.

• Maintain an active CRM database of prospects and existing clients.

Experience & Event Coordination

• Collaborate with internal teams including F&B, Operations, Creative and Learning & Engagement to ensure seamless logistics and high-end service.

• Ensure all events meet W5’s standards of excellence and reflect our BEET values.

• Facilitate site visits and proposals, converting interest into confirmed bookings.

Analysis & Reporting

• Stay informed on industry trends, competitor offerings and client expectations.

• Work with the Finance and Analytics teams to track sales performance, identify trends, and shape sales strategy.

• Produce timely reports (monthly/annual) on sales, pipeline, client engagement and ROI.

Marketing & Promotion

• Contribute to the development of sales and marketing plans to position W5 as a premier venue. Provide feedback to enhance event offerings.

• Provide input on sales and marketing collateral.

• Represent W5 at relevant networking, tourism, and industry events.

General Duties

• Support the wider Operations team as needed.

• Ensure alignment with the Odyssey Trust’s policies on Safeguarding, Health & Safety, and Equality.

• Be flexible in undertaking other duties as required by your line manager.

All OTC staff are expected to:

• Maintain excellent working relationships with other staff and volunteers.

• Ensure the delivery of BEET to all our customers and be committed to the Odyssey ethos and objectives.

• Be committed to and work in accordance with our Safeguarding, Health & Safety, Equality and other established policies and procedures.

• Be flexible undertake such other duties that may be required including working evenings, weekends and public holidays.

SELECTION CRITERIA

Essential Criteria

• Minimum 1 years’ experience in a corporate, premium or B2B sales role, with a proven track record of meeting KPIs and sales targets.

• Proven ability to initiate, build and maintain effective client and partner relationships at all levels.

• High attention to detail, strong organisational skills, and ability to work independently under pressure.

• Excellent negotiation and closing skills.

• IT literate, particularly in Microsoft Office; comfortable using CRM systems.

• Willingness to work flexible hours and travel as required.

• Access to personal transport or the ability to attend off-site meetings.

Desirable Criteria

• Experience in the events, tourism, hospitality or attractions sector.

• Knowledge of hybrid/virtual event platforms such as Zoom or Teams.

• Awareness of sustainability practices within event delivery.

• Qualification in Sales, Business, Tourism, Marketing or related discipline.

• CRM software proficiency (e.g., Salesforce or similar).

Salary

• Circa £26,000-£28,000 per annum dependent on experience

Benefits

The Odyssey Group has a range of benefits which it offers to full and part time staff .

• Free car parking

• Contributory pension scheme, life assurance, paid sickness benefit and a health cash plan.

• Salary Sacrifice including pensions, holiday and cycle to work schemes

• 50% Discount on in-house items, including coffee, in the W5 café & 10% discount in the W5 shop

• Complimentary tickets to Belfast Giants, friends and family access to W5 and advanced ticketing to Arena events.