Customer Marketing Executive

Customer Marketing Executive

Here at Three, we’ve done things differently since day one. We take the script and rip it up, we’re a big-hearted energetic bunch, striving for a better-connected life

The energy of our people, the pace at which we operate, and the thrill of making bold moves is exhilarating and addictive. Magic happens when we power the connections that millions value, and you can feel it… When these things combine, phenomenal things happen. We encourage our employees to face their weaknesses, to really open themselves up to new tasks and projects in a supercharged and rich learning environment. We want you to become the best version of yourself.

Join us as a Customer Marketing Executive

The Channel Marketing team is a key team in the marketing function tasked with delivering strategies across our combined key marketing channels of retail, customer communications, consumer PR, social media and the website. This role reports into the Customer Communications Manager. This role is responsible for the management, creation, improvement, and maintenance of all customer marketing initiatives for key customer channels to support business goals, ensuring customer engagement across all communications, brand consistency and a positive customer experience.

This role requires an organised and creative person with the ability to ensure key messages are converted into effective communications, a marketer with meticulous attention to detail, marketing technology experience, project management skills, and people skills both to direct and influence various teams and stakeholders.

What else it involves

• Own the development customer communication journey across Three.ie, digital channels, email, SMS, My3 etc 
• Develop best practice direct marketing communications for all channels, through collaboration with key teams, that becomes a key component of activities across all channels, ensuring synergies and integration are maximised
• Collaborate with channel owners, business area owners and other marketing teams to plan and develop new customer communication briefs for direct communication channels, day to day facing customer website communications (My3, key product launch forms, etc) 
• Supporting the business with development of key campaign, product and customer messages across all channels ensuring consistency of content in each communications and customer messaging 
• On-going evaluation and optimisation of customer communications to ensure customers are receiving communications on their preferred communication channel
• Utilise the new XtremePush digital functionality, particularly for omni-channel customer engagement 
• Manage and deliver customer communications with a customer first approach. Ensure that all end to end journeys are user friendly from first click to last. Working with key teams including the digital and brand team to develop effective communication plans
• Working closely with the base planners so that key messages are sent to customers on time
• Ensure delivery against briefs from across the business and within the Commercial team, with quality delivery within SLAs
• Ensure consistency, clarity and brand tone is carried throughout all creative elements on each communication for each channel and that best practice marketing science is being used.
• Use data to optimise campaigns to fulfil best practice performance marketing
• Team working
• Work closely with the creative teams in Generation to ensure briefs are understood and translated effectively for our customer, producing best in class customer communications 
• Work closely with key stakeholders and channel owners (CVM, Care, segments, business, marketing, PR, social, retail, digital, loyalty) to plan and deliver all customer communications 
• Collaborate with the other channel marketing teams and Marketing Communications team to support all sponsorship, brand, and tactical campaigns.
• Work across site and social to support performance marketing

The skills we’re looking for 

• Digital and direct marketing experience and understanding of how these channels work and can contribute to ensure continued business success
• Ability to Creative ability and understanding of what communications are effective. 
• An understanding of customer segmentation so that all customers are receiving the correct message
• Analytical ability to turn data into actionable insights
• Previous experience with a email marketing tool (Preferably Adobe Campaign, XtremePush, Salesforce etc).
• A business-oriented commercial mindset
• Ability to use different ways, emerging technologies and methodology in order to deliver outcomes
• Impressive communication skills with a keen ability to influence others to achieve goals
• Drives for results, has a record of success in achieving goals. Highly motivated, committed, positive, energetic about the achievement of priorities
• Team Working – able to build good relationships with all levels in the organisation
• Ability to work under pressure and to strict timescales. Has a high level of resilience and deals effectively with ambiguity by coping quickly and well with changes, is calm in the face of uncertainty
• Customer Focus approach to all campaigns. Takes personal responsibility for meeting/exceeding customer expectations and delivers on promises and commitments
• Ability to quickly comprehend diverse information, identify themes and gaps in information
• Ability to devise strategies for multiple channels
• Excellent decision making and prioritisation capabilities 

Benefits of Working at Three

• Flexible working with our new Hybrid model, our employees will enjoy more flexibility working from home and our office location (office based 3 days per week) please see the Job Description for the specific office location of this role.
• Competitive salary, annual performance bonus & pension contribution
• 25 days holidays plus 2.5 company days
• Annual Leave buy or sell (buy or sell up to 5 days AL each year)
• Healthcare Insurance through our flexible benefits programme
• Life assurance, phone & laptop, subsidized canteen
• Access to learning & development tools
• Free on-site parking

There’s a lot more to us than meets the eye.
You may think you know us, but we’re full of surprises. Intrigued? Join us and Be Phenomenal.
Apply now at: https://www.three.ie/careers #Jobs

At Three, we are committed to diversity and inclusion. As Ireland’s largest mobile telecommunications provider, we provide a better connected life for our diverse customer base, and want our teams to reflect this. We welcome and celebrate all identities and strive to create a culture of belonging where employees can thrive as their authentic selves. If you do not ‘tick every box’ in this job description, you likely have other valuable skills that would make you a great fit for one of our teams. If you feel this role is for you, then please apply!

If you require reasonable adjustments for your interview, please let us know when scheduling your interview, or alternatively, please email aoife.omeara@three.ie Apply now at Three, a Phenomenal career awaits!