Digital Content Creator

Open Competition for the role of Digital Content Creator

Executive Officer Grade

Contract Type: Fixed Term

Contract Duration: 2 years

Hours: Monday to Friday, 35 hours per week, net of breaks

Location: IMMA, Military Road, The Royal Hospital Kilmainham, Kilmainham, Dublin 8

About IMMA

The Irish Museum of Modern Art, based in what was the Royal Hospital Kilmainham, an extraordinary 17th century building, set upon a hilltop of 48 acres overlooking the river Liffey, is a witness to at least a millennium of change. All of which feeds into our contemporary thinking and commitment to celebrate this remarkable site. At IMMA we have begun to create a space unique with contemporary culture. This is a space where local and global connect, a space where contemporary art and contemporary life meet, challenge and inspire one another.

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Role Purpose

To create and deliver inspiring creative content for IMMA’s digital channels and platforms, in order to engage new audiences and expand IMMA’s digital footprint. This role is an integral part of the Audiences Team, working in consultation with the Digital Content Specialist, to deliver audience focused communication campaigns to promote IMMA, its programmes and activities. The role requires a design and video skill set to create content and support digital delivery museum wide.

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Key Tasks

• Responsible for creating engaging digital content across all of the museum’s online platforms and communication channels both online and onsite to engage existing and new audiences.

• Design creative digital adverts, reels and videos using animation and design skills to promote IMMA and its programmes. 

• Coordinate and schedule content for IMMA’s social media channels. 

• Responsible for monitoring IMMA’s social media platforms, responding to direct messages, comments and tags. 

• Deliver live coverage at IMMA events, sharing stories and reels. 

• Responsible for Influencer Campaigns, researching, engaging, briefing and delivery to reach new audiences.

• Deliver social media campaigns for IMMA’s event programmes that include Summer at IMMA, IMMA Horizons and Live Performances.

• Responsible for the creation and delivery of content for IMMA’s onsite digital screens. 

• Create, edit and update content for IMMA’s website. 

• Responsible for the creation, editing and scheduling of IMMA’s Newsletter to IMMA’s audiences including monthly What’s On newsletter and Programme Invites. This includes training and assist-ing all Departments to schedule relevant newsletters. 

• Responsible for maintaining and updating IMMA’s Audience lists. 

• Responsible for IMMA’s digital listings across external promotional platforms and collaborating with event partners e.g. Failte Ireland

• Collaborating with partners on the delivery of marketing information for national and international festivals and Event Days in consultation with the Communications Team.

• Responsible for monitoring online platforms, responding to and monitoring reviews e.g. TripAd-visor 

• Assist the Audiences team in the issuing of images and material to the media. 

• Assist the Audience team in requests from the public for video and photography at IMMA. 

• Any other duties, and any change to duties as assigned by the Audiences & Media Manager and/or Head of Audiences and Development. Reporting 

• Create audience surveys in response to IMMA’s programme and generate reports to inform future communication campaigns.

• Create regular reports on online audience engagement across platforms as required.

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Additional Duties

IMMA Representation 

• Act as a brand ambassador for IMMA with marketing and digital stakeholders and partners as re-quired. 

• Represent IMMA and act as an advocate at IMMA events and at cultural industry events as re-quired. 

Cross Functional 

• Support the Development Team in creating digital assets needed to support grant applications and for reporting on grant deliverables.

• Support the work of the Development Team in maximising marketing opportunities for IMMA’s Membership schemes, both individual and corporate, and corporate partnerships

• Liaise with internal partners on the promotion of their channels and activities via IMMA’s plat-forms i.e., IMMA Venues, IMMA Shop and IMMA Cafe.

• Support internal departments in the creation of digital content when applicable. 

• Participate in cross functional working groups as required.

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What We Are Looking For

The successful candidate will have:

• Relevant 3rd level qualification in one of the areas of Graphic Design/Digital Market-ing/Multimedia Communications and a minimum of 12 months experience in a social me-dia/graphic design role.

• Experience of Graphic Design platforms and design principles. 

• Proficient in the use of Adobe Suite Apps including After Effects, Photoshop and Premiere Pro. 

• Proficient in the use of Meta, Tik Tok, LinkedIn, Youtube. Experience with the scheduling plat-form Brandwatch an advantage. 

• Experience in creating animation files and creating and editing video. 

• Experience in adapting existing design files and creating new designs. 

• Experience using Mailchimp and Wordpress.

• Experience using Ticketing systems such as Eventbrite an advantage. 

• Skilled copy writer and editor with strong attention to detail. 

• Creative thinker with excellent communication and interpersonal skills. 

• The ability to work in a fast-paced environment with multiple competing deadlines. 

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Why Work with IMMA?

At IMMA, we are proud to offer:

• Opportunity to get involved in IMMA’s 2024-2028 Strategy, development of key themes in response to current global cultural concerns which will shape our programming over the next five years.

• Progressive, hybrid working model.

• The opportunity to work in a beautiful serene historic 17th Century Building surrounded by 48 acres of Meadows and Gardens – an oasis in Dublin City. 

• Free Parking / Secure Bike Sheds.

• Career development opportunities through mentoring, coaching, and training. 

• Erasmus + Staff Mobility Scheme funding by European Union.

• Government Pension Scheme

• Employee Wellbeing Committee.

• Employee Assistance Programme.

• Generous Public Sector leave benefits.

• Strong values-based and inclusive culture.

• Strong commitment to diversity, equity, and inclusion.

• Great team environment working to our Core Tenets: Contemporary, Inclusion, Innovation, Collaboration and Globally Connected.

• Valuable experience at a leading cultural institution.

• Opportunities to attend special museum events and exhibitions.

• Networking opportunities with professionals in the museum and cultural sectors.

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Salary

The salary for this role is in line with public sector pay scales, starting at €38,419, Point 1 of the Grade Executive Officer (PPC) scale, as of 1st February 2026.

The Full Time Salary Scale: €38,419, €40,360, €41,456, €43,594, €45,510, €47,364, €49,211, €51,024, €52,890, €54,749, €56,722, €58,044, LSI 1 €59,928, LSI 2 €62,601

Candidates should note the Irish Museum of Modern Art complies with Department of Public Expenditure and Reform and guidelines on Public Sector pay and conditions of employment and pension provisions. Entry level will be at Point 1 of this Grade. 

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Contract Details

• Contract Type: Fixed Term

• Contract Duration: 2 years

• Hours: Monday to Friday, 35 hours per week, net of breaks

• Location: IMMA, Military Road, The Royal Hospital Kilmainham, Kilmainham, Dublin 8

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