Employer Engagement Officer

MAIN DUTIES & RESPONSIBILITIES

Support the Employer, Careers & Commercial Engagement Manager in delivering the College’s employer engagement activities, ensuring alignment with organisational objectives.

Assist in maintaining and developing collaborative relationships with employers, professional bodies, community organisations, and external networks to support employability and enhance opportunities for learners.

Act as a first point of contact for employers, responding to enquiries and directing them appropriately within the College.

Support the identification and engagement of target employers, contributing to the delivery of agreed engagement plans.

Assist curriculum colleagues in organising employer engagement events, including launch events, networking activities, and end-of-year celebration events.

Coordinate employer-led activities such as guest lectures, workshops, mock interviews, and assessment centres, ensuring smooth delivery.

Promote and support opportunities available with employers and stakeholders, helping to build collaborative partnerships.

Assist in developing relationships that support recruitment pipelines, work experience, apprenticeships, and collaborative projects for learners.

Support the promotion and administration of work experience, traineeships, apprenticeships, and HLA opportunities, working with employers and learners.

Work alongside the Careers team to promote employer engagement opportunities to full-time learners, supporting progression into employment, apprenticeships, or HLAs.

Support alumni engagement activity by helping to coordinate employer-focused mentoring, guest speaking, and careers initiatives.

Assist in producing communications and materials that showcase the value of employer engagement and highlight successful collaborations.

Provide administrative support to reviews of the impact of the Employer Engagement & CRM Unit in meeting organisational objectives.

Support the delivery of staff development and training sessions by assisting with preparation, scheduling, and communications.

Assist in updating and monitoring employer engagement content on the College website, Canvas, and social media platforms to promote opportunities and progression routes.

Maintain records relating to the College’s memberships of external networks, forums, and professional partnerships, ensuring information is accurate and up to date.

Support the coordination of College representation at external networks, preparing materials and liaising with stakeholders as required.

Assist in the preparation of annual membership reviews by gathering data on benefits, costs, and engagement outcomes for the Manager and senior leaders.

Customer Relationship Management (CRM)

Support the day-to-day use of Belfast Met’s CRM platform, ensuring employer records are updated and that the system is used effectively for relationship tracking, event engagement, and partner communications.

Maintain accurate data entry and data quality, supporting reporting, segmentation, and compliance with GDPR.

Assist in producing dashboards, standard reports, and statistics to support engagement activity and decision-making.

Work with colleagues in Marketing, IT, and curriculum teams to help ensure CRM processes run smoothly and data is shared effectively.

Provide basic guidance and support to staff in the use of the CRM system, escalating more complex training needs to the Manager.

Support collaboration across college teams (Careers & Employability, Apprenticeships, Marketing) by ensuring employer records and engagement activities are logged and coordinated in the CRM.

Input and maintain CRM data to support data-driven approaches to employer engagement, enabling targeted communications and tracking of interactions.

Assist in setting up targeted employer and alumni communications through the CRM system (e.g., mail merges, segmented email lists, event invitations).

Help monitor engagement data (such as open rates or event responses) and prepare summaries for the Manager to inform campaign development.

Work with the Marketing team to ensure materials uploaded to the CRM for campaigns are aligned with College branding and quality standards.

Use the CRM system to support regular communications with employers, helping to strengthen relationships through timely and accurate updates.

Data and Reporting

Assist in measuring employer satisfaction and engagement impact by distributing surveys, collecting feedback, and supporting follow-up activity in line with Belfast Met’s Employer Satisfaction framework.

Maintain accurate records of employer engagement activities and student placement data within the CRM system.

Prepare standard reports on KPIs and success measures, highlighting trends and providing data for review by the Manager.

Record and share employer feedback with curriculum teams, ensuring information is available to help align the curriculum offer with industry needs.

Support the dissemination of graduate labour market information and employer recruitment trends to relevant College staff and teams.

Follow College policies and procedures relating to employer engagement and CRM activities, ensuring compliance in day-to-day work.

Assist in gathering stakeholder feedback on the services and activities of the Employer Engagement & CRM Unit, compiling information to inform development plans.

Provide administrative support for meetings with stakeholders, including preparing agendas, taking accurate minutes, and circulating them appropriately.

Procurement and Finance

Support the Business & Skills team in relation to the annual operating budget and monitoring aspects of the budget as directed.

Ensure that all procurement processes are adhered to, including quotes, purchase orders, and invoices being properly completed, authorised, and passed to the Finance Department.

Team Performance

Develop strong working relationships within the Employer, Careers & Commercial Unit to ensure that departmental objectives are met.

Ensure that all work and output is of the highest quality, following all standards as agreed with the Employer Engagement & CRM Manager.

Remain up to date and informed of the College, its strategic directions, products, and developments.

Responsible for line management of interns and placement students based in the Employer, Careers & Commercial Engagement Unit.

General

Contribute to the achievement of the College’s mission, values, and strategic directions.

Participate in the College’s performance appraisal system.

Participate in College developments, attend internal and external meetings, and complete required training programmes.

Adhere to general standards of conduct embodied in College policies.

Implement and embed the College’s equality and diversity policies and respond to its equality and diversity duties as they relate to all stakeholders.

Act, if directed, as fire marshal or warden.

Carry out, if directed, the role of first aider.

Undertake such other relevant duties as may be reasonably expected of the post holder.

Essential Criteria

Qualifications

• EITHER hold a Level 5 qualification or above in a relevant discipline* PLUS a minimum of one year’s experience in maintaining employer/partner relationships in a customer-facing role AND managing or optimising CRM systems (e.g., MS Dynamics).

• OR hold a Level 4 qualification in a relevant discipline* PLUS a minimum of two years’ experience in maintaining employer/partner relationships in a customer-facing role AND operating CRM systems (e.g., MS Dynamics).

*Relevant disciplines include Business, Marketing, Education, Information Management (not exhaustive).

Knowledge / Skills

• Experience of working with CRM systems or databases to record, maintain, and report on data.

• Experience of liaising with employers, clients, or external stakeholders in a professional capacity.

• Knowledge of data protection and GDPR requirements in relation to handling employer and learner information.

• Experience of coordinating events, meetings, or engagement activities with external partners.

• Evidence of producing reports, summaries, or data extracts to support monitoring and decision-making.

• Experience of working collaboratively across teams or departments.

Competencies

• Specialist Knowledge

• Information and Data Analysis

• Relationship Management

• Planning, Prioritising and Organising

• Communication & Personal Impact

Salary: £32,597 – £36,363 per annum