General Manager

Avoca IrelandBelfastFull-timePermanent

Avoca operates in 13 locations across the country. After all this time, the ethos of Avoca remains the same. We cherish our time-honoured traditions, which have been lovingly passed down through several generations. Our skills might be steeped in a long and rich tradition, but our attitude is to look to the future. We are now heralded as one of Ireland’s most exciting retail stores, with a host of award-winning cafes, restaurants and food markets crammed with artisanal ingredients from near and far.

The General Manager is responsible for overseeing store operations, driving revenue growth, and maintaining high-quality customer experiences. This role demands strong leadership, operational excellence, and financial management to ensure the store meets its commercial targets.

Key Responsibilities: 

  • Leadership & Operations – Provide strategic direction and oversee daily store operations across non-food retail, food retail, and concessions. 
  • Financial Performance – Manage store revenue, budget, and profitability, ensuring business objectives are met. 
  • Inventory & Compliance – Maintain optimal inventory levels, manage stock accuracy, and ensure compliance with HACCP and safety regulations. 
  • Customer Experience – Drive customer satisfaction by implementing service excellence standards across all departments. 
  • Cross-functional Collaboration – Partner with teams in manufacturing, production, marketing, and logistics to streamline operations. 
  • Talent Development – Lead and develop store management and staff, fostering engagement and recognition programs. 
  • Continuous Improvement – Implement operational efficiencies and business initiatives to enhance store performance and reduce costs. 

Key Skills:

Retail & Food Industry Expertise – Strong knowledge of store operations, food safety, and business management. 

Financial Acumen – Proven experience managing budgets, P&L, and revenue targets. 

Leadership & Team Management – Ability to oversee multiple teams, delegate effectively, and inspire staff. 

Process & Inventory Management – Skilled in stock control, procurement, and lean retail methods. 

Problem-solving & Decision-making – Strong analytical skills with the ability to drive strategic improvements. 

Why work with us?

We're always on the lookout for like-minded folks to join our merry flock of men and women. So, apart from coming to work with your amazing teammates every day, we also offer the following benefits:

  • Pension Scheme
  • Professional Development
  • Employee Referral Bonus
  • Complimentary & concession staff meals
  • Family Friendly Policies
  • Employee Assistance Programme
  • Life Assurance Benefit
  • Cycle To Work Scheme
  • Health & Wellness Programmes

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