Marketing Manager
Vital HealthcareLeopardstown, DublinPermanent
The Opportunity
- Fannin is seeking an experienced Marketing Manager to own and lead the marketing strategy for its medical devices portfolio in Ireland. This is a hands-on, player–manager rolewith full accountability for strategy, budget, execution, and results. The role offers genuine ownership, close collaboration with Sales and suppliers, and the opportunity to shape commercial growth.
Principal Duties and Responsibilities:
- Develop and own the marketing strategy and annual marketing plans aligned to commercial objectives
- Manage the marketing budget, ensuring prioritisation, ROI, and performance tracking
- Lead and develop two direct reports (Product / Portfolio Marketing and Digital Marketing)
- Act as a player–manager, remaining hands-on in key launches, campaigns, and initiatives
- Lead product and portfolio marketing across the lifecycle, working closely with supplier principals
- Partner with Sales teams to enable effective selling through tools, training, and campaigns
- Generate, analyse, and interpret marketing and commercial data to guide decision-making and demonstrate impact
Experience & profile:
- Strong marketing experience within medical devices or related healthcare sectors
- Proven experience creating and delivering marketing strategy and managing budgets
- Deep sectoral knowledge and strong understanding of clinical and procurement environments
- Comfortable working cross-functionally with Sales and supplier partners
- Strong analytical capability, with the ability to turn data into actionable insight
- Proven people manager with a player–manager mindset
Other Information:
Other- Title commensurate with experience (Marketing Manager or Head of Marketing)
- Role offers significant autonomy, influence, and visibility
- Competitive salary and benefits package
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