Shopper & Customer Insights Executive

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

You will be important in supporting and executing our shopper insight capability. You will drive shopper centric plans and execution, across shelf, secondary displays and hot zone. You will build understanding and help usage of the snacking framework, building a holistic view on snacking and activate these insights on cross category activations with internal stakeholders.

How you will contribute

You will:

• Identify and leverage growth opportunity in retail environment of the BU.
• Generate behavior changing insight and identify effective levers of engagement.
• Continuously optimize business through data, tracking, learning.
• Identify knowledge gaps and business needs in respective countries and build research recommendations/research plan with priorities to address them
• For every project define research objectives, research method, scope of analyses and action standards.
• Identify key findings, key insights and develop business implications and/or recommendations, influencing Sales to ensure that they are integrated into business plans.
• Develop and activate insights on general grocery shopping perspective (trip missions, channel shopping habits, etc.), Studies may include observation of in-store behavior.
• Identify drivers of in-store performance, shelf layout, assortment, promotion and pricing, hot zone etc.

What you will bring

A desire to drive your future and accelerate your career with experience and knowledge in:

• Research planning skills plus experience in market research (FMCG/CPG manufacturer or major retailer)
• Good at distinguishing insights that can be leveraged against the business challenge
• Strong analytical skills and attention to detail
• Extensive experience in utilizing market research data
• Willing to work independently in a remote team
• Strong communication and presentation skills
• Consumer / shopper research experience
• Understanding of the 4 C’s: strong knowledge of retail environment